Decorex and September Show Season
After a hectic last six weeks, we are finally all now heading back to the office off the back of seven trade exhibitions across the world.
Exciting, enjoyable, challenging, and unpredictable all at the same time, our trade exhibitions are one of the main arenas for us to introduce what is a very visual, feel-it-to-believe-it product to a wider audience, promoting the values of British design, heritage, craftsmanship and luxury quality along the way.
Starting off with three Bronte by Moon shows in Shanghai, Oslo, and New York City, we moved onto the British market with Autumn Fair Birmingham and Home London before finishing with a flourish at Premiere Vision Paris (Apparel) and Decorex International (Furnishings).
September and January are two key buying seasons and certainly our busiest times of the year.
Our stand design has evolved recently to bring more of our wonderful history and story of craft into the picture, adding greatly to the overall portrayal. Our most recent stand at Decorex is a testament to this, with many authentic historic props from our Yorkshire mill being displayed alongside fabric lengths, including a replica of our mill signage.
These little details really bring the best out of our Dales Autumn Collection, with the Blue/Denim Multispot and Multicheck taking centre stage on our beautiful Jive chairs.
See the pictures below for a better idea of our ‘home from home’ (and see if you can spot our new Sales Manager Julian cocooned along the way)